Campaign Architect
Use when the user asks to "plan my paid account structure", "pick Search vs PMax", "lay...
Install
npx skills add aaron-he-zhu/aaron-marketing-skills --skill campaign-architect -g -a claude-code -y- Repository
- aaron-he-zhu/aaron-marketing-skills3k
- Category
- Design
- Updated
- 3d ago
- License
- Apache-2.0
- Context cost
- Mediumabout 1,845 tokens
- Runs scripts
- No, instructions only
What it does
Use when the user asks to "plan my paid account structure", "pick Search vs PMax", "lay out ad groups / asset groups", or "audit paid-vs-organic cannibalization"; designs campaign-type selection, ad-group/asset-group layout, targeting + match types, negative/exclusion hygiene, and a paid↔organic overlap audit, and scores the ROAS A (Audience) dimension + structure. Not for computing the final RQS, use ad-account-auditor; not for budget split, use budget-optimizer; not for organic site architecture, use site-structure-optimizer. 付费广告账户结构/广告系列规划/否定关键词
Campaign Architect
Plans the structure of a paid-ads account, campaign types, ad-group/asset-group layout, targeting, match types, and negative/exclusion hygiene, and scores the ROAS A (Audience) dimension plus structure. It designs the paid account skeleton (distinct from organic site architecture) and hands the finished structure to the auditor that scores the full account; it does not compute the final RQS itself.
Quick Start
Plan the paid account structure for [goal] on [platforms]. Here is my exported campaign + search-terms report: [paste/path].
Should this be Search, PMax, or broad match? Lay out ad groups and the negative-keyword list for [themes].
Audit paid↔organic cannibalization: here is my GA4 traffic-acquisition export and my campaign export.
Skill Contract
Expected output: a paid account structure (campaign-type choice, ad-group/asset-group map, targeting + match-type plan, negative/exclusion lists), a paid↔organic cannibalization read, a ROAS A dimension score with structure notes, and the standard handoff summary.
