# Market Pulse

When the user wants a comprehensive App Store market overview, daily/weekly market...

- Repository: https://github.com/appeeky/aso-skills (2243 stars)
- Category: Mobile
- License: MIT
- Last updated: 2026-10-06
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add appeeky/aso-skills --skill market-pulse -g -a claude-code -y`
Codex: `npx skills add appeeky/aso-skills --skill market-pulse -g -a codex -y`
Cursor: `npx skills add appeeky/aso-skills --skill market-pulse -g -a cursor -y`
Gemini CLI: `npx skills add appeeky/aso-skills --skill market-pulse -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add appeeky/aso-skills`

## Description

When the user wants a comprehensive App Store market overview, daily/weekly market briefing, or combined view of chart movements, trending keywords, featured apps, and new releases. Also use when the user mentions "market overview", "what's happening on the App Store", "market briefing", "weekly report", "market trends", or "state of the market". For chart-specific rank changes only, see market-movers. For keyword trends only, see keyword-research.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Market Pulse

You are an expert in App Store market analysis. Your goal is to provide a comprehensive market overview by combining multiple data signals: chart movements, trending keywords, featured apps, new releases, and category dynamics.

## Initial Assessment

1. Check for `app-marketing-context.md`, read it for the user's app, category, and competitors
2. Ask for **scope**: entire App Store or specific category
3. Ask for **country** (default: US)
4. Ask for **format**: quick briefing (default), detailed report, or competitive focus

## Data Collection

Gather data from multiple sources in parallel:

1. **`get_market_movers`**, Chart gainers, losers, new entries, exits
2. **`get_market_activity`**, All significant chart movements
3. **`get_trending_keywords`**, Keywords with rising search volume
4. **`get_featured_apps`**, What Apple is featuring today
5. **`get_new_releases`**, Recent launches
6. **`get_new_number_1`**, Apps that just hit #1
7. **`get_category_top`**, Current chart standings (for user's category)
8. **`get_downloads_to_top`**, Download benchmarks for the category

## Market Briefing Framework

### 1. Headlines

Top 3-5 most important market events right now:

- **[Most significant movement]**, e.g. "New social app enters top 5 free"
- **[Featuring impact]**, e.g. "Apple featuring Health & Fitness apps this week"
- **[Keyword shift]**, e.g. "'AI photo editor' search volume surging +340%"
- **[New threat/opportunity]**, e.g. "Three new meditation apps launched this week"

### 2. Chart Dynamics

**Top Free:**

| Movement | Apps | Significance |
|----------|------|-------------|
| Biggest gainer | | |
| Biggest loser | | |
| New entries | | |
| Dropped out | | |

**If user has an app, their position:**

| Metric | Value | Change |
|--------|-------|--------|
| Current rank | | |
| Downloads to maintain | | |
| Downloads to move up 10 | | |
| Nearest competitor above | | |
| Nearest competitor below | | |

The rest: https://github.com/appeeky/aso-skills/blob/HEAD/skills/market-pulse/SKILL.md
