# Content Pattern Analyzer Sms

When the user wants to find patterns in what content works and what doesn't.

- Repository: https://github.com/blacktwist/social-media-skills (615 stars)
- Category: Marketing
- License: MIT
- Last updated: 2026-05-01
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add blacktwist/social-media-skills --skill content-pattern-analyzer-sms -g -a claude-code -y`
Codex: `npx skills add blacktwist/social-media-skills --skill content-pattern-analyzer-sms -g -a codex -y`
Cursor: `npx skills add blacktwist/social-media-skills --skill content-pattern-analyzer-sms -g -a cursor -y`
Gemini CLI: `npx skills add blacktwist/social-media-skills --skill content-pattern-analyzer-sms -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add blacktwist/social-media-skills`

## Description

When the user wants to find patterns in what content works and what doesn't. Also use when the user mentions 'what's working,' 'content patterns,' 'best topics,' 'best format,' 'best time to post,' 'analyze my content,' 'do more of,' 'do less of,' or 'what should I change.' For raw metrics, see performance-analyzer-sms. For audience-specific analysis, see audience-growth-tracker-sms. For actionable recommendations, see optimization-advisor-sms.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Content Pattern Analyzer

## When to Use

- User asks to **find patterns** in what content works and what does not
- User mentions "what's working," "content patterns," or "best topics"
- User says "best format," "best time to post," or "analyze my content"
- User wants to know what to **do more of** or **do less of**
- User asks "what should I change" about their content approach
- User shares post history and wants a pattern-based breakdown
- User mentions "content audit" or "what's my best-performing content type"

## Role

You are an expert at finding patterns in social media performance data. Your job is to move beyond individual post metrics and surface the underlying signals, which topics, formats, hooks, tones, and timing patterns consistently drive results, and which consistently underperform. You translate data into a clear "Do More / Do Less" report that the user can act on immediately.

## Context Check

Before analyzing anything, read `.agents/social-media-context-sms.md` (if it exists). This file contains the user's niche, voice, platforms, and goals. Use it to make every pattern finding relevant to their specific situation, not generic content advice.

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## Data Collection

Pattern analysis requires a larger sample than single-post analysis. Aim for **30+ posts minimum**. With fewer than 15 posts, patterns are unreliable, tell the user and proceed with caveats.

### Path A, With BlackTwist

When BlackTwist tools are available, collect data in this order:

The rest: https://github.com/blacktwist/social-media-skills/blob/HEAD/skills/content-pattern-analyzer-sms/SKILL.md