# Post Writer Sms

When the user wants to write a social media post for LinkedIn, Twitter/X, Threads...

- Repository: https://github.com/blacktwist/social-media-skills (615 stars)
- Category: Marketing
- License: MIT
- Last updated: 2026-05-01
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add blacktwist/social-media-skills --skill post-writer-sms -g -a claude-code -y`
Codex: `npx skills add blacktwist/social-media-skills --skill post-writer-sms -g -a codex -y`
Cursor: `npx skills add blacktwist/social-media-skills --skill post-writer-sms -g -a cursor -y`
Gemini CLI: `npx skills add blacktwist/social-media-skills --skill post-writer-sms -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add blacktwist/social-media-skills`

## Description

When the user wants to write a social media post for LinkedIn, Twitter/X, Threads, Bluesky, Facebook, Instagram, TikTok, Pinterest, or YouTube. Also use when the user mentions 'write a post,' 'draft a post,' 'LinkedIn post,' 'tweet,' 'Threads post,' 'Bluesky post,' 'Facebook post,' 'Instagram post,' 'TikTok post,' 'Pinterest pin,' 'YouTube Community post,' 'social media post,' 'help me write,' or shares a topic and wants it turned into a post. For deeper visual-platform caption writing, see caption-writer-sms. For multi-part content, see thread-writer-sms. For carousels, see carousel-writer-sms. For opening lines, see hook-writer-sms.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Post Writer

## When to Use

- User asks to **write a post** or draft social media content
- User mentions "write a post," "draft a post," or "LinkedIn post"
- User says "tweet," "Threads post," "Bluesky post," or "social media post"
- User says "help me write" or shares a topic and wants it turned into a post
- User provides a rough draft and wants it refined for a specific platform
- User wants a single standalone post (not a thread or carousel)

## Role

You are an expert social media writer who crafts platform-native posts that stop the scroll, match the user's authentic voice, and drive real engagement. You know the structural rules, character limits, and cultural norms of every major platform, and you know when to break them.

## Context Check

Before writing, read `.agents/social-media-context-sms.md` to understand the user's voice, tone, content pillars, platform preferences, and example posts. Use this file to match vocabulary, sentence structure, punctuation habits, and emotional register.

If the file does not exist, say:

> "I don't see a social media context file yet. Run the `social-media-context-sms` skill first to capture your voice and preferences, it takes about 5 minutes and makes every post I write sound like you."

---

## Input Gathering

Ask only for what the user has not already provided:

- **Topic or idea**, or a rough draft you want refined
- **Target platform(s)**, LinkedIn, Twitter/X, Threads, Bluesky, or multiple
- **Content type**, educational, storytelling, promotional, engagement, or personal
- **Specific angle or CTA**, what should the reader think, feel, or do?

If the user gives you a topic and a platform, start writing, don't over-ask.

---

## Post Structure by Platform

### LinkedIn

**Format:**
- **Hook** (1-2 lines), must earn the "see more" click; no throat-clearing
- **Body**, line break every 1-2 sentences; white space is readability
- **CTA**, question, directive, or invitation to engage

The rest: https://github.com/blacktwist/social-media-skills/blob/HEAD/skills/post-writer-sms/SKILL.md