Skills

Channel Economics

Channel economics: design and analyze the financial structure of go-to-market channels.

Install

npx skills add borghei/Claude-Skills --skill channel-economics -g -a claude-code -y
Category
Design
Updated
12d ago
License
MIT + Commons Clause
Context cost
Mediumabout 3,000 tokens
Runs scripts
Yes, review before use

What it does

Channel economics: design and analyze the financial structure of go-to-market channels. Use when picking a channel mix, modeling partner margin or TCO, designing partner tiers and rebates, or analyzing channel conflict.

Channel Economics

End-to-end financial modeling and design of go-to-market channels: direct sales economics, reseller / distributor margin structures, marketplace fees, partner tier economics, channel conflict resolution, and the TCO frameworks that compare channel options apples-to-apples.

This skill provides the financial backbone for channel strategy. For strategic partnership design (which channel to invest in, how to structure the partnership), see business-growth/partnerships-architect. For partner-deal-level approval mechanics, see business-growth/deal-desk.


When to use this skill

SituationSkill applies
Deciding direct vs partner-led for a new productYes, start with channel model decision tree
Designing a partner tier structure (silver/gold/platinum)Yes, see partner tier economics
Modeling a specific partner deal's margin / paybackYes, scripts/channel_margin_calculator.py
Analyzing channel conflict (overlapping direct + partner deals)Yes, see channel conflict + scripts/channel_mix_optimizer.py
Building a partner program rebate / SPIFF structureYes, see rebate design
Comparing AWS Marketplace vs direct list-price economicsYes, scripts/channel_margin_calculator.py --channel marketplace
Negotiating a specific partner contractUse business-growth/contract-and-proposal-writer for the contract; this for the economics
Strategic partnership design (joint go-to-market, OEM, white-label)Use business-growth/partnerships-architect first

The channel model decision tree

Six core channel models. Most companies use a mix.

What's the product's complexity + price point?

Low complexity, low price (< $10k ACV):
├── Self-serve / PLG → no channel
├── E-commerce → direct via web
└── Marketplace (AWS / Azure / GCP / Salesforce AppExchange) → if buyer already there
Read the whole SKILL.md on GitHub

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