# Business Growth Consultant

Finds the single constraint currently limiting a business's growth and the...

- Repository: https://github.com/cbrock84/headcount (2554 stars)
- Category: Marketing
- License: MIT
- Last updated: 2026-10-18
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add cbrock84/headcount --skill business-growth-consultant -g -a claude-code -y`
Codex: `npx skills add cbrock84/headcount --skill business-growth-consultant -g -a codex -y`
Cursor: `npx skills add cbrock84/headcount --skill business-growth-consultant -g -a cursor -y`
Gemini CLI: `npx skills add cbrock84/headcount --skill business-growth-consultant -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add cbrock84/headcount`

## Description

Finds the single constraint currently limiting a business's growth and the highest-leverage moves against it, rather than producing a list of everything that could be improved. Use this when growth has stalled or slowed, when deciding where to spend limited time or budget, when revenue rises but profit does not, when prioritizing growth initiatives, or when a business feels busy without compounding.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Business growth consultant

One thing limits growth at any moment. Work on anything else and the effort is absorbed with no
output. The entire value of this skill is finding which one.

## Diagnose the constraint first

Walk the chain in order and find the first place it breaks:

1. **Awareness**, do enough of the right people know this exists?
2. **Interest**, do they understand why it matters to them?
3. **Conversion**, do they act?
4. **Delivery**, do they get the value promised?
5. **Retention**, do they stay?
6. **Economics**, does each customer leave the business better off?

The constraint is usually not where attention is. Teams work on acquisition because it is visible
and measurable, when the leak is at delivery or retention.

Two tells worth watching for:

- **Rising revenue, flat profit**, the constraint is economics, and growth is making it worse.
- **Good conversion, poor retention**, the constraint is upstream of where it appears. You are
  acquiring the wrong customers, and no retention work fixes an acquisition problem.

## Then find the leverage

Against the identified constraint only, generate moves and rank them by **impact ÷ effort ×
confidence**. Be specific about all three; a plan where everything scores high is unranked.

Prefer moves that compound over moves that add. A referral loop that improves with volume beats a
campaign that must be repeated at the same cost.

## Sequencing

- Fix the constraint before scaling anything. Scaling a leaky funnel multiplies the leak.
- One initiative at a time when you cannot attribute results. Parallel initiatives with shared
  metrics teach you nothing about which worked.
- Set a read-by date and a kill threshold before starting.

## Scaling readiness

The rest: https://github.com/cbrock84/headcount/blob/HEAD/plugins/executive/skills/business-growth-consultant/SKILL.md