# Brand Voice Generator

Generate tone-of-voice and brand-system files for use with the PPTX Generator and other...

- Repository: https://github.com/coleam00/second-brain-skills (837 stars)
- Category: Documents
- License: see repository
- Last updated: 2026-01-24
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add coleam00/second-brain-skills --skill brand-voice-generator -g -a claude-code -y`
Codex: `npx skills add coleam00/second-brain-skills --skill brand-voice-generator -g -a codex -y`
Cursor: `npx skills add coleam00/second-brain-skills --skill brand-voice-generator -g -a cursor -y`
Gemini CLI: `npx skills add coleam00/second-brain-skills --skill brand-voice-generator -g -a gemini-cli -y`

## Description

Generate tone-of-voice and brand-system files for use with the PPTX Generator and other brand-aware skills. TRIGGERS - Use this skill when user says: - "help me create a brand system" / "set up my brand" - "generate my tone of voice" / "create my voice guidelines" - "configure my brand for presentations" / "set up brand for slides" - "create brand files" / "initialize my brand" - Any request about defining brand identity, voice, or visual system for content creation Creates brand.json, config.json, brand-system.md, and tone-of-voice.md files.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Brand & Voice Generator

Generate complete brand configuration files for use with the PPTX Generator and other brand-aware skills. This skill guides users through an interactive process to define their brand identity and writing voice.

## What This Creates

| File | Purpose | Used By |
|------|---------|---------|
| `brand.json` | Colors, fonts, assets | PPTX Generator, Excalidraw |
| `config.json` | Output settings | PPTX Generator |
| `brand-system.md` | Design philosophy & guidelines | All content skills |
| `tone-of-voice.md` | Writing voice & personality | LinkedIn, X, PPTX content |

## Output Location

Files are created in:
```
.claude/skills/pptx-generator/brands/{brand-name}/
```

---

## Process Overview

1. **Gather Brand Basics** - Name, description, primary use case
2. **Define Colors** - 10 color values for the complete system
3. **Define Typography** - Heading, body, and code fonts
4. **Define Assets** - Logo and icon paths
5. **Discover Voice** - Personality, vocabulary, sentence patterns
6. **Create Design Philosophy** - Core principles and signature elements
7. **Generate Files** - Create all four files with gathered information
8. **Verify Setup** - Confirm files are correctly placed

---

## Step 1: Gather Brand Basics

Ask the user for:

| Field | Description | Example |
|-------|-------------|---------|
| **Brand name** | Folder name (lowercase, no spaces, hyphens OK) | `my-brand`, `acme-corp` |
| **Display name** | Human-readable name | "My Brand", "ACME Corporation" |
| **Description** | One-line brand description | "AI education content and community" |
| **Primary use** | Main content type | presentations, social media, documentation |

**Suggested question:**
> "Let's set up your brand. What's your brand name? (This will be the folder name - use lowercase with hyphens, like 'my-brand')"

---

## Step 2: Define Colors

Gather 10 color values. Colors should be hex codes WITHOUT the `#` prefix.

### Required Colors

The rest: https://github.com/coleam00/second-brain-skills/blob/HEAD/.claude/skills/brand-voice-generator/SKILL.md