# Convert Thank You Page

Author thank-you pages with a deliberate secondary-offer stack: deliver the promised...

- Repository: https://github.com/FerroxLabs/wayland (616 stars)
- Category: Design
- License: MIT
- Last updated: 2026-10-31
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add FerroxLabs/wayland --skill convert-thank-you-page -g -a claude-code -y`
Codex: `npx skills add FerroxLabs/wayland --skill convert-thank-you-page -g -a codex -y`
Cursor: `npx skills add FerroxLabs/wayland --skill convert-thank-you-page -g -a cursor -y`
Gemini CLI: `npx skills add FerroxLabs/wayland --skill convert-thank-you-page -g -a gemini-cli -y`

## Description

Author thank-you pages with a deliberate secondary-offer stack: deliver the promised asset, calibrate next-step CTA, and use the under-leveraged post-conversion surface to lift downstream metrics. Emits brief + paste-ready HTML/CSS. Use when the user needs a thank-you page after opt-in or post-purchase that does more than say "thanks" - it bridges to the next step. Not for OTOs (see /convert oto-page), downsells (see /convert downsell-page), or cross-sells (see /convert cross-sell-page).

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Convert Thank-You Page - Delivery + Secondary Offer Stack

> *"The thank-you page is the most under-leveraged surface in most funnels. The visitor just said yes. They trust you more in this five-second window than they will at any point until they get a result. Use it."*

This skill builds the thank-you page: deliver the promise, set the next-step expectation, and stack a secondary offer or invitation that fits the moment.

## When to Use

Trigger phrases: `thank you page`, `thanks page`, `post-opt-in page`, `confirmation page`, `delivery page`, `/convert thank-you <context>`.

Use when:
- A visitor just submitted a form (lead magnet, squeeze, webinar reg) or completed a purchase.
- The page needs to (1) deliver/confirm the promise and (2) carry forward toward the next funnel step.
- The user wants to use the post-conversion attention window.

## When NOT to Use

- **Immediate post-checkout upgrade** → `/convert oto-page`.
- **OTO recovery** → `/convert downsell-page`.
- **Days-later lateral offer** → `/convert cross-sell-page`.
- **The lead-magnet opt-in page itself** → `/convert lead-magnet-page`.
- **Auditing existing thank-you page** → `/convert audit`.

## Inputs

Required:
1. **What just happened** - opt-in for a lead magnet? Webinar registration? Purchase confirmation?
2. **The deliverable** - what they should expect (download link visible, email arrived, calendar invite, etc.) and within what time window.
3. **The next step** - what's the *one* thing the user should do next? (Watch a welcome video, book a call, join a community, browse a related offer.)
4. **One person + Nerve** (One Person Rule, post-conversion version).

Optional:
- **Secondary offer** - if there's a relevant tripwire / book / micro-course / call booking.
- **Brand voice notes from the prior page.**
- **Calendar booking embed code** (if the next step is a call).
- **`out_path`** - defaults via `build_report_path`.

The rest: https://github.com/FerroxLabs/wayland/blob/HEAD/resources/bundled-extensions/business-conversion/skills/convert-thank-you-page/SKILL.md