# Make Static Ads Claims Extract

Step of the make-static-ads playbook: pulls every claim-bearing span out of an ad, the...

- Repository: https://github.com/gooseworks-ai/goose-skills (1276 stars)
- Category: AI and agents
- License: MIT
- Last updated: 2026-10-27
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add gooseworks-ai/goose-skills --skill make-static-ads-claims-extract -g -a claude-code -y`
Codex: `npx skills add gooseworks-ai/goose-skills --skill make-static-ads-claims-extract -g -a codex -y`
Cursor: `npx skills add gooseworks-ai/goose-skills --skill make-static-ads-claims-extract -g -a cursor -y`
Gemini CLI: `npx skills add gooseworks-ai/goose-skills --skill make-static-ads-claims-extract -g -a gemini-cli -y`

## Description

Step of the make-static-ads playbook: pulls every claim-bearing span out of an ad, the copy around the image, the on-image words in the prompt, badges, and what the picture implies, and keeps or cuts each by the brand-brain rule. Runs before spend on the finished prompt (Pass A) and on every render (Pass B). Run make-static-ads instead; not for direct use.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# claims-extract

Every factual line in an ad is a usable fact or is cut (`../make-static-ads/references/claims-and-policy.md` §2, which applies the `claims-gate` skill). This atom is the static-ad extract step.

**Reads:** the copy (the `make-static-ads-ad-copy` skill); each ad's finished prompt (the `make-static-ads-compose` skill) for Pass A, or its renders for Pass B; the claims contract loaded at Step 1 (`../claims-gate/SKILL.md` §1); `../make-static-ads/references/claims-and-policy.md` §1, 2 (what counts, trigger words, the four doors, offers); the product record and real label text.
**Writes:** per ad, the span list with a verdict per span; the per-ad result and the cut list (hand-off and batch file).

The rest: https://github.com/gooseworks-ai/goose-skills/blob/HEAD/skills/marketing/make-static-ads-claims-extract/SKILL.md