Diff Marketing
Generate customer-focused marketing content from recent git changes, commits, merged...
Install
npx skills add Illyism/seo-skills --skill diff-marketing -g -a claude-code -y- Repository
- Illyism/seo-skills695
- Category
- Git and review
- Updated
- 6d ago
- License
- See repository
- Context cost
- Lightabout 1,221 tokens
- Runs scripts
- No, instructions only
What it does
Generate customer-focused marketing content from recent git changes, commits, merged pull requests, and shipped features. Use when the user invokes /diff-marketing or /marketing, or asks for blog posts, tweets, changelogs, or emails about what shipped.
Diff marketing
Generate content suggestions from recent code changes, commits, merged pull requests, and shipped features.
Process
-
Analyze recent changes:
- Look at the git log for the past week:
git log --since="1 week ago" --pretty=format:"%h - %s (%an, %ar)" - Check merged pull requests and their descriptions.
- Review modified files and their purpose.
- Identify new features, bug fixes, improvements, and refactors.
- Look at the git log for the past week:
-
Categorize changes by impact:
- High impact: new features, major improvements, breaking changes.
- Medium impact: enhancements, notable bug fixes, performance improvements.
- Low impact: minor fixes, refactors, dependency updates.
-
Read relevant files to understand the user-facing change before writing.
-
Generate specific content suggestions with drafts, prioritizing user value, SEO opportunities, and useful distribution channels.
Content suggestions by type
Blog posts
For high-impact changes:
- Focus on features that solve user problems.
- Include the problem, solution, benefits, screenshots or demos, and code examples when useful.
- Use an educational, in-depth, SEO-optimized angle.
- Aim for 800, 2,000 words.
- Possible angles:
- "Introducing [Feature]: How We Built..."
- "How [Feature] Helps You..."
- "Behind the Scenes: Building [Feature]"
Tweets and social media
Use all impact levels for:
- Launch posts that explain the benefit and include a visual.
- Threads that break down complex features.
- Tip posts with a quick, useful takeaway.
- Behind-the-scenes posts about decisions and tradeoffs.
Keep the tone conversational, concise, and specific. Include emojis, hashtags, mentions, links, and visuals when they add value. Treat a meaningful release as a launch opportunity and suggest a way to gather early feedback.

