# Agency Dashboard

Build the agency dashboard across all client brands: health, pacing, risk.

- Repository: https://github.com/indranilbanerjee/digital-marketing-pro (921 stars)
- Category: Engineering
- License: MIT
- Last updated: 2026-10-29
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add indranilbanerjee/digital-marketing-pro --skill agency-dashboard -g -a claude-code -y`
Codex: `npx skills add indranilbanerjee/digital-marketing-pro --skill agency-dashboard -g -a codex -y`
Cursor: `npx skills add indranilbanerjee/digital-marketing-pro --skill agency-dashboard -g -a cursor -y`
Gemini CLI: `npx skills add indranilbanerjee/digital-marketing-pro --skill agency-dashboard -g -a gemini-cli -y`

## Description

Build the agency dashboard across all client brands: health, pacing, risk. \"how are all our clients doing\

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# /digital-marketing-pro:agency-dashboard

> **Script location.** If your host does not set `${CLAUDE_PLUGIN_ROOT}`, the scripts are in this plugin's `scripts/` folder, next to `skills/`. Run them with Python 3.10 or newer: `python`, or `python3` where `python` is not found (macOS, many Linux systems).

## Purpose

Generate a portfolio-level dashboard aggregating health metrics across ALL client brands. Shows campaign activity, budget pacing, KPI attainment, content pipeline, and team utilization at a glance, giving agency leadership a single view of operational health without opening each account individually. Designed for daily standups, weekly agency reviews, or on-demand health checks.

## Input Required

The user must provide (or will be prompted for):

- **Dashboard scope**: All brands or a specific list of brand slugs to include in the portfolio view
- **Time period**: Current week, month, or quarter, determines the pacing calculations and comparison windows
- **Detail level**: Summary (top-line health scores per client) or detailed (campaign-level breakdowns per client with individual campaign metrics)
- **Sort/filter preferences**: Sort clients by health score, spend, revenue, or alphabetical, and optionally filter to only at-risk (amber/red) accounts
- **Team filter (optional)**: Filter by account lead or team pod if the agency has multiple pods managing different client sets
- **Comparison baseline (optional)**: Compare current period against prior period, same period last year, or plan/target, defaults to prior period
- **Alert threshold overrides (optional)**: Custom thresholds for performance drop alerts or budget pacing tolerance, defaults to 20% performance drop and 10% pacing variance
- **Export format (optional)**: Whether to output as markdown, Google Sheets, or Slack message, defaults to markdown

## Process

The rest: https://github.com/indranilbanerjee/digital-marketing-pro/blob/HEAD/skills/agency-dashboard/SKILL.md