Content Engine

Script location. If your host does not set ${CLAUDE_PLUGIN_ROOT}, the scripts are in this plugin's scripts/ folder, next to skills/. Run them with Python 3.10 or newer: python, or python3 where python is not found (macOS, many Linux systems).

When to Use This Skill

Activate this module when the user's request involves any of the following:

• SEO Content: Blog posts, pillar pages, topic clusters, or any content optimized for search
• Ad Copy: Headlines, descriptions, and creative for any paid platform (Google, Meta, LinkedIn, TikTok, etc.)
• Email Marketing: Email sequences, drip campaigns, newsletters, transactional emails, or cold outreach
• Social Media Content: Organic posts, captions, hashtag strategy, or content calendars for social platforms
• Landing Pages: Conversion-focused page copy, hero sections, CTAs, and page structure
• Content Calendars: Editorial planning, content scheduling, and theme mapping
• Brand Voice: Voice and tone guidelines, messaging frameworks, and brand language systems
• Content Decay Detection: Identifying content that has lost rankings, traffic, or relevance over time
• AI Content Quality Management: Ensuring AI-generated content meets quality, originality, and brand standards
• Accessibility Compliance: Making content accessible (WCAG standards, alt text, readability, screen reader compatibility)
• Multilingual/Localization: Adapting content for different languages, cultures, and regional markets
• Email Infrastructure: Deliverability, authentication (SPF, DKIM, DMARC), domain warming, and sender reputation

Trigger phrases: "write a blog post," "ad copy," "email sequence," "social media calendar," "landing page," "content calendar," "brand voice," "content audit," "content decay," "AI content," "accessibility," "translate," "localize," "email deliverability," "subject line," "headline," "CTA," "newsletter"