Skills

Content Repurposer

Transform one long-form piece into multiple platform-specific content derivatives...

Install

npx skills add irinabuht12-oss/marketing-skills --skill content-repurposer -g -a claude-code -y
Category
Writing
Updated
8d ago
License
See repository
Context cost
Mediumabout 1,875 tokens
Runs scripts
No, instructions only

What it does

Transform one long-form piece into multiple platform-specific content derivatives including LinkedIn posts, tweet threads, email snippets, ad hooks, and video scripts while maintaining voice consistency. Use when given a blog post, article, or pillar content to atomize across channels. Platform: Google and Meta.

Content Repurposer

Atomize pillar content into platform-optimized derivatives while preserving voice.

Process

  1. Analyze source content - Key points, structure, main takeaways
  2. Extract hooks - Most compelling ideas for each platform
  3. Apply platform formats - Length, structure, hashtags
  4. Maintain voice - Consistent tone across derivatives
  5. Deliver complete package - All formats ready to publish

Content Atomization Target

Ratio: 1 pillar piece → 8+ derivative pieces

From one blog post, generate:

  • 3-5 LinkedIn posts (different angles)
  • 1 Twitter/X thread (5-10 tweets)
  • 2-3 email snippets (newsletter teasers)
  • 2-3 ad hooks (paid social)
  • 1 short video script (15-60 seconds)

Platform-Specific Requirements

LinkedIn

ElementSpecification
Length1,300-1,600 characters optimal
HookFirst 140 characters (before "See more")
FormatShort paragraphs, line breaks, emoji bullets optional
Hashtags3-5, placed at end
CTASoft (comment/share) or link in comments

Twitter/X Threads

ElementSpecification
Length70-100 characters optimal per tweet
Thread formatNumber tweets (1/7), create curiosity gaps
HookFirst tweet must stop scroll
Hashtags1-2 max per thread
EndCTA + repost request

Short Video Script (TikTok/Reels/Shorts)

ElementSpecification
Length15-30 seconds (50-150 words)
Hook0-3 seconds must grab attention
StructureHook → Value → CTA
StyleConversational, direct address

Email/Newsletter

ElementSpecification
Teaser2-3 sentence summary
Bullets3-5 key takeaways
Featured insight1 quotable moment
CTALink to full piece

Hook Writing Formulas

Read the whole SKILL.md on GitHub

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