# Social Media Posts

Create platform-specific social media posts for LinkedIn, Facebook, Instagram, and Reddit.

- Repository: https://github.com/jezweb/claude-skills (1094 stars)
- Category: Marketing
- License: MIT
- Last updated: 2026-10-09
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add jezweb/claude-skills --skill social-media-posts -g -a claude-code -y`
Codex: `npx skills add jezweb/claude-skills --skill social-media-posts -g -a codex -y`
Cursor: `npx skills add jezweb/claude-skills --skill social-media-posts -g -a cursor -y`
Gemini CLI: `npx skills add jezweb/claude-skills --skill social-media-posts -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add jezweb/claude-skills`

## Description

Create platform-specific social media posts for LinkedIn, Facebook, Instagram, and Reddit. Handles character limits, hashtag strategies, hook placement, and image specs per platform. Works from scratch, from existing content (blog, newsletter, announcement), or as a multi-platform campaign. Produces copy-paste-ready posts. Triggers: 'social media post', 'linkedin post', 'facebook post', 'instagram caption', 'reddit post', 'social posts', 'post to social', 'repurpose for social', 'social media campaign'.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Social Media Post Generator

Create platform-specific social media posts that respect each platform's conventions, character limits, and audience expectations. Produces copy-paste-ready content.

## Modes

### From Scratch
User provides topic + key points. Generate posts for selected platforms.

### From Content
User provides existing content (blog post, newsletter, announcement, press release). Repurpose into platform-appropriate posts.

### Campaign
Generate a coordinated set of posts across all platforms for a single launch, announcement, or event. Includes posting sequence and timing suggestions.

## Workflow

### 1. Gather Input

| Field | Required | Example |
|-------|----------|---------|
| Topic or source content | Yes | "We just launched a new feature" or path to blog post |
| Target platforms | Yes | LinkedIn, Facebook, Instagram, Reddit |
| Tone | No | Professional, casual, enthusiastic, educational |
| CTA | No | "Try it free", "Read more", "Comment your thoughts" |
| Link to include | No | https://example.com/blog/new-feature |
| Image available? | No | Yes/no, affects post structure |

If the user provides a file path or URL to existing content, read it first and extract the key messages.

### 2. Generate Per-Platform Posts

---

#### LinkedIn

**Audience**: Professionals, B2B, industry peers
**Tone**: Authoritative but approachable, thought-leadership
**Optimal length**: 1,200, 1,500 characters (longer posts perform well)

**Structure**:
```
[Hook line, must grab attention before "see more" truncation]
[blank line]
[2-3 short paragraphs with line breaks between]
[blank line]
[CTA or question to drive comments]
[blank line]
[3-5 relevant hashtags]
```

The rest: https://github.com/jezweb/claude-skills/blob/HEAD/plugins/social-media/skills/social-media-posts/SKILL.md