# Generate Reference Inspired Brand Worlds

Generate multiple original brand campaign worlds from a supplied visual reference while...

- Repository: https://github.com/MengTo/Skills (7170 stars)
- Category: Marketing
- License: MIT
- Last updated: 2026-11-01
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add MengTo/Skills --skill generate-reference-inspired-brand-worlds -g -a claude-code -y`
Codex: `npx skills add MengTo/Skills --skill generate-reference-inspired-brand-worlds -g -a codex -y`
Cursor: `npx skills add MengTo/Skills --skill generate-reference-inspired-brand-worlds -g -a cursor -y`
Gemini CLI: `npx skills add MengTo/Skills --skill generate-reference-inspired-brand-worlds -g -a gemini-cli -y`

## Description

Generate multiple original brand campaign worlds from a supplied visual reference while controlling how close the new work feels without copying protected signature elements. Use when a user provides a brand identity image, poster, editorial campaign, moodboard, or generated concept and asks for inspired alternatives, several distinct brands in one visual family, a closer-to-reference V2, exact wordmarks inside images, or originality-safe image-generation prompts and outputs.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Generate Reference-Inspired Brand Worlds

Create brand concepts that feel intentionally related to a reference while changing the identity, meaning, subjects, and signature composition. Treat this as an art-direction layer over the available image-generation workflow.

## Start correctly

1. Load and inspect every supplied image before prompting.
2. Label each input explicitly:
   - `Image 1: primary visual-language reference`
   - `Image 2: current concept/content anchor` when revising an existing result
3. Use the available image-generation tool. When the built-in `imagegen` skill is available, load it and follow its save, reference, iteration, and validation rules.
4. Treat a style reference as guidance, not an edit target, unless the user asks to preserve specific pixels.
5. Keep the reference image out of reusable skill assets unless the user owns it and explicitly authorizes redistribution.

## Set the similarity dial

Use the user's language to choose a target. The numbers communicate intent; they are not measurable similarity scores.

- **30%, distant inspiration:** keep only abstract principles such as mood, density, or contrast.
- **50%, recognizable influence:** share medium and emotional tone; change palette, composition, subjects, and type system.
- **70%, adjacent brand family:** share the reference's composition logic, texture, palette relationships, human presence, and wordmark scale while creating new subjects, actions, arrangement, and letterforms. Default here for “not too different from the inspiration.”
- **85%, close art-direction neighbor:** preserve most high-level visual grammar but change at least four signature elements. Do not recreate an exact commercial identity.

If the user says “inspired, not copying,” preserve originality even when they request the 70, 85% range.

## Extract visual DNA

Write two short lists before generating.

### Reusable visual grammar

Capture high-level relationships:

The rest: https://github.com/MengTo/Skills/blob/HEAD/agent-skills/codex/generate-reference-inspired-brand-worlds/SKILL.md
