04 Script Video Global
Use when the user needs a spoken script for short-form video, TikTok, Reels, or...
Install
npx skills add minhnv0807/ai-business-skills --skill 04-script-video-global -g -a claude-code -y- Repository
- minhnv0807/ai-business-skills641
- Category
- Marketing
- Updated
- 3d ago
- License
- MIT
- Context cost
- Mediumabout 3,000 tokens
- Runs scripts
- No, instructions only
What it does
Use when the user needs a spoken script for short-form video, TikTok, Reels, or YouTube Shorts, with a 3-part hook, second-by-second beats, two A/B variants, shoot notes, and a viral score. Switches between product mode and personal brand mode from the context file. Trigger on 'video script', 'TikTok script', 'Reels script', 'Shorts script', 'what should I say in the video', 'write me a hook for a video'. Also use when the user has a video idea and knows only the topic. Not for, cut and edit instructions for an editor, see `44-video-editor-brief-global`; paid ad copy, see `05-ad-copy-global`; briefing an outside creator to film it, see `06-ugc-egc-brief-global`.
Global Short-Form Video Script
Write 2 A/B script variants for TikTok / Reels / YouTube Shorts with hooks, CTAs, shoot guide, captions, hashtags, and a viral score.
Step 0, Read context file
Before writing the script, read .agents/product-marketing-context-global.md for:
- Product, USP, pricing
- Target audience and core insight
- Brand voice and tone
- Region (drives language / cultural references)
If a personal-brand context file exists (e.g., .agents/personal-brand-context-global.md), ask which mode to use:
- Mode A, Product: default, sell / convert
- Mode B, Personal Brand: trust + authority (different hooks, soft CTA)
Information gathering
Ask the user up to 4 questions before writing:
- Product / service? Short description, core USP, price (if relevant).
- Platform & length? TikTok (15 / 30 / 45 / 60s), Reels (15 / 30 / 60s), Shorts (30 / 60s). Default: TikTok 30s.
- Target audience? Gender, age, primary pain, the outcome they want.
- Funnel stage? TOFU (attract new) / MOFU (persuade) / BOFU (close). Default: TOFU.
Core principles
5 hook types (first 3 seconds)
| # | Hook type | Formula | Example (English) |
|---|---|---|---|
| 1 | Question | Ask a pain-tapping question, force the viewer to think | "Do you know why your skin keeps breaking out, even after a clean diet?" |
| 2 | Number | Open with a surprising, specific stat | "97% of people are doing their morning routine wrong" |
| 3 | Contrarian | Say the opposite of common belief | "Washing your face twice a day is making it worse" |
| 4 | Situation / POV | Use POV, role-play, micro-story | "POV: First time at a med spa and you have no idea what to pick" |
| 5 | Result first | Show the result first, then reveal the method | "My skin after 2 weeks of doing this, here's exactly how" |
Hook selection rule:
