# 40 Next Content Plan Global

Use when the next period content plan must be built from last period DATA, keep and...

- Repository: https://github.com/minhnv0807/ai-business-skills (641 stars)
- Category: Marketing
- License: MIT
- Last updated: 2026-11-01
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add minhnv0807/ai-business-skills --skill 40-next-content-plan-global -g -a claude-code -y`
Codex: `npx skills add minhnv0807/ai-business-skills --skill 40-next-content-plan-global -g -a codex -y`
Cursor: `npx skills add minhnv0807/ai-business-skills --skill 40-next-content-plan-global -g -a cursor -y`
Gemini CLI: `npx skills add minhnv0807/ai-business-skills --skill 40-next-content-plan-global -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add minhnv0807/ai-business-skills`

## Description

Use when the next period content plan must be built from last period DATA, keep and replicate winners, cut losers, at most two new hypotheses, a 70/20/10 mix, a four-week overview, and an owner per slot. Trigger on 'next content plan', 'content plan for next month', 'plan from the audit', 'what should we post next quarter', 'scale what worked', 'plan content using the numbers'. Also use when a report just landed and the user asks what to do with it. Not for, auditing the past period first, see `39-content-audit-global`; turning the plan into a dated calendar, see `01-content-calendar-global`; the next period ADS plan, see `57-next-ads-plan-global`.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Next Content Plan (Global)

A plan without last period's data is a guess. The order is fixed: read the data, replicate the winners, test a small number of new hypotheses, then schedule. Do not change everything at once, a team that rebuilds from scratch every period never learns what works.

## Information gathering, always read the old data first

Before writing a single line of plan, you need:

1. **The prior period's content audit** (from `39-content-audit-global`). If it does not exist, run that skill first. Do not plan around it.
2. **The prior period's report** (from `07-marketing-report-global`) if available.
3. **KPI targets for the new period**, what changes versus last period.
4. **Known variables in the new period:** upcoming campaign, launch, event, seasonality; changes in budget, headcount, or capacity.

If the user cannot supply at least an audit or a post list with metrics, stop and recommend running `39-content-audit-global` first.

## Principles

The rest: https://github.com/minhnv0807/ai-business-skills/blob/HEAD/skills/en/40-next-content-plan-global/SKILL.md