# 67 Agency Vendor Brief Global

Use when briefing or managing an EXTERNAL agency, freelancer, or production vendor, ...

- Repository: https://github.com/minhnv0807/ai-business-skills (641 stars)
- Category: Engineering
- License: MIT
- Last updated: 2026-11-01
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add minhnv0807/ai-business-skills --skill 67-agency-vendor-brief-global -g -a claude-code -y`
Codex: `npx skills add minhnv0807/ai-business-skills --skill 67-agency-vendor-brief-global -g -a codex -y`
Cursor: `npx skills add minhnv0807/ai-business-skills --skill 67-agency-vendor-brief-global -g -a cursor -y`
Gemini CLI: `npx skills add minhnv0807/ai-business-skills --skill 67-agency-vendor-brief-global -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add minhnv0807/ai-business-skills`

## Description

Use when briefing or managing an EXTERNAL agency, freelancer, or production vendor, scope of work, deliverable specs, revision rounds, approval process, USD payment milestones, IP assignment and confidentiality terms, communication rules, and a post-project vendor scorecard. Trigger on 'brief an agency', 'hire a freelancer', 'scope of work', 'the agency is not delivering', 'onboard a new vendor', 'we keep paying for work we have to redo'. Also use when the user is about to sign a supplier with nothing written down. Not for, briefing an internal team member, see `64-team-brief-global`; the campaign brief itself, see `02-campaign-brief-global`; the asset list the vendor produces, see `41-campaign-asset-list-global`.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Agency and Vendor Brief (Global)

> Agencies usually deliver the wrong thing not because they are bad, but because the brief was thin and expectations never matched. A good brief means fewer revisions, on time, on budget. Treat the vendor as a professional partner rather than hired hands: a clear brief plus clear feedback produces the best work.

## Information gathering

Read the campaign brief (`02-campaign-brief-global`) and the asset list (`41-campaign-asset-list-global`) if available. If missing, ask up to 4 questions:

1. **What exactly are you hiring for?** Video production, design, media buying, PR, creator booking, landing page development?
2. **Timeline and hard deadline?** Start date and the date the final must exist.
3. **Approved budget in USD?** Is tax included, and what are the payment terms (net 15, net 30, milestone-based)?
4. **What specific deliverables must you receive, and who is the single point of contact on your side?**

## Principles

1. **Always brief in writing.** No matter how good the relationship, a verbal brief gives you nothing to point at in a dispute.
2. **Feedback comes from ONE person.** Multiple simultaneous reviewers confuse the vendor and stretch revision cycles.
3. **Fix the number of included revision rounds.** Unlimited revisions disrespects both sides' time.
4. **State what is NOT included.** This is the only reliable way to stop scope creep.
5. **Pay by milestone.** Never pay 100% before work starts.
6. **Score the vendor after every project.** Build an internal database so the next selection is fast and correct.

## Workflow

### 1. Prepare before sourcing

Lock four things: a measurable project objective, a budget ceiling, a hard deadline, and the minimum acceptable deliverable. If those four are not clear, you are not ready to brief an agency.

### 2. Write and send the brief

The rest: https://github.com/minhnv0807/ai-business-skills/blob/HEAD/skills/en/67-agency-vendor-brief-global/SKILL.md