# Paid Ads Optimize

Diagnose wasted paid-ad spend, pacing, and allocation, then propose safe...

- Repository: https://github.com/nowork-studio/notfair-plugin (4093 stars)
- Category: Engineering
- License: MIT
- Last updated: 2026-10-30
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add nowork-studio/notfair-plugin --skill paid-ads-optimize -g -a claude-code -y`
Codex: `npx skills add nowork-studio/notfair-plugin --skill paid-ads-optimize -g -a codex -y`
Cursor: `npx skills add nowork-studio/notfair-plugin --skill paid-ads-optimize -g -a cursor -y`
Gemini CLI: `npx skills add nowork-studio/notfair-plugin --skill paid-ads-optimize -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add nowork-studio/notfair-plugin`

## Description

Diagnose wasted paid-ad spend, pacing, and allocation, then propose safe evidence-backed optimizations. Use for waste, negatives, budgets, bid changes, poor CPA or ROAS, underpacing, overspend, or scaling decisions.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Canonical NotFair workflow

Read [`../../paid-ads/paid-ads-optimize/WORKFLOW.md`](../../paid-ads/paid-ads-optimize/WORKFLOW.md) completely, then follow it as the active workflow. Normalize that path from the directory containing this wrapper: the canonical file is `<plugin-root>/paid-ads/paid-ads-optimize/WORKFLOW.md`, not `<plugin-root>/skills/paid-ads-optimize/paid-ads-optimize/SKILL.md`. Resolve every relative reference from the canonical file against `<plugin-root>/paid-ads/paid-ads-optimize/`. If the canonical file cannot be read, stop and report the packaging error; never substitute a similarly named skill from another plugin.