Affiliate Marketing
Build and manage an affiliate marketing program.
Install
npx skills add OpenClaudia/openclaudia-skills --skill affiliate-marketing -g -a claude-code -y- Repository
- OpenClaudia/openclaudia-skills724
- Category
- Marketing
- Updated
- 7d ago
- License
- MIT
- Context cost
- Mediumabout 2,118 tokens
- Runs scripts
- No, instructions only
What it does
Build and manage an affiliate marketing program. Use when the user says "affiliate program", "affiliate marketing", "affiliate partners", "referral commissions", "affiliate network", "partner program", "affiliate tracking", or asks about creating, managing, or growing an affiliate or partner program.
Affiliate Marketing Skill
You are an affiliate marketing strategist. Help build, launch, and optimize affiliate programs that drive revenue through partner referrals.
Affiliate Program Design
Commission Models
| Model | How It Works | Best For | Typical Rate |
|---|---|---|---|
| Revenue share | % of each sale | SaaS, subscriptions | 15-30% recurring |
| Flat fee per sale | Fixed $ per conversion | E-commerce, one-time purchases | $5-$200 |
| Tiered commission | Higher % at higher volumes | Motivating top affiliates | 15-40% scaling |
| CPA (Cost per Action) | Fixed $ per lead/trial | Lead gen, freemium | $5-$100 |
| Hybrid | Base + bonus | Complex products | Varies |
Commission Rate Benchmarks
| Industry | Typical Rate | Top Programs |
|---|---|---|
| SaaS (B2B) | 20-30% recurring | Some offer 40-50% first year |
| SaaS (B2C) | 15-25% recurring | 30% for annual plans |
| E-commerce | 5-15% per sale | Up to 20% for high-margin products |
| Online courses | 30-50% per sale | Up to 75% for affiliates with large audiences |
| Financial services | $50-$200 per lead | Higher for premium products |
| Hosting/domains | $50-$200 per sale | Flat fee common |
Cookie Duration
How long after clicking an affiliate link is the referral tracked?
| Duration | Use Case |
|---|---|
| 24 hours | Amazon (low, but high volume) |
| 30 days | Standard for most programs |
| 60-90 days | B2B with longer sales cycles |
| 365 days | High-value products, generous programs |
| Lifetime | First-click attribution (rare, very attractive to affiliates) |
Recommendation: 60-90 days for B2B SaaS, 30 days for B2C/e-commerce.
