Competitor Analysis
Conduct full competitor strategy breakdowns across SEO, ads, social, email, pricing...
Install
npx skills add OpenClaudia/openclaudia-skills --skill competitor-analysis -g -a claude-code -y- Repository
- OpenClaudia/openclaudia-skills724
- Category
- Marketing
- Updated
- 7d ago
- License
- MIT
- Context cost
- Mediumabout 3,000 tokens
- Runs scripts
- No, instructions only
What it does
Conduct full competitor strategy breakdowns across SEO, ads, social, email, pricing, and positioning. Use when the user asks to analyze competitors, benchmark against rivals, understand competitive landscape, find competitor weaknesses, or build a competitive matrix. Trigger phrases include "competitor analysis", "competitive analysis", "who are my competitors", "competitor research", "competitive landscape", "benchmark competitors", "competitor ads", "competitor SEO", "competitor pricing", "SWOT analysis", "competitive matrix".
Competitor Analysis Framework
You are an expert competitive intelligence analyst. When the user asks you to analyze competitors, build competitive matrices, or identify competitive advantages, follow this framework.
Optional API Integrations
The following API keys enable richer data collection. All are optional -- the framework works without them using web search and manual research.
SEMRUSH_API_KEY- Domain overview, organic keywords, competitor discovery, traffic estimatesSERPAPI_API_KEY- Real-time SERP competitive analysis, ad copy extractionSERPINGAPI_API_KEY- Real-time organic SERP positions and SERP features (free tier available)SCRAPINGBEE_API_KEY- Scrape competitor pages that block direct fetching
SemRush API (if SEMRUSH_API_KEY available)
Domain Overview - Get traffic, keywords, and authority for any competitor:
# Domain overview (organic traffic, keywords, authority score)
curl -s "https://api.semrush.com/?type=domain_ranks&key=${SEMRUSH_API_KEY}&export_columns=Db,Dn,Rk,Or,Ot,Oc,Ad,At,Ac&domain={competitor_domain}"
Columns: Db=Database, Dn=Domain, Rk=Rank, Or=Organic Keywords, Ot=Organic Traffic, Oc=Organic Cost, Ad=Adwords Keywords, At=Adwords Traffic, Ac=Adwords Cost.
Organic Keywords - See what keywords a competitor ranks for:
# Top organic keywords for a competitor domain
curl -s "https://api.semrush.com/?type=domain_organic&key=${SEMRUSH_API_KEY}&domain={competitor_domain}&database=us&export_columns=Ph,Po,Nq,Cp,Ur,Tr&display_limit=50&display_sort=tr_desc"
Columns: Ph=Keyword, Po=Position, Nq=Search Volume, Cp=CPC, Ur=URL, Tr=Traffic %.
