# Jobs To Be Done

Map functional, emotional, and social jobs with outcome expectations.

- Repository: https://github.com/Owl-Listener/designer-skills (3196 stars)
- Category: Engineering
- License: MIT
- Last updated: 2026-09-05
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add Owl-Listener/designer-skills --skill jobs-to-be-done -g -a claude-code -y`
Codex: `npx skills add Owl-Listener/designer-skills --skill jobs-to-be-done -g -a codex -y`
Cursor: `npx skills add Owl-Listener/designer-skills --skill jobs-to-be-done -g -a cursor -y`
Gemini CLI: `npx skills add Owl-Listener/designer-skills --skill jobs-to-be-done -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add Owl-Listener/designer-skills`

## Description

Map functional, emotional, and social jobs with outcome expectations. Use when reframing decisions around motivation rather than features. For who the user is, use `user-persona`.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Jobs-to-Be-Done

Map user Jobs-to-Be-Done to understand the deeper motivations behind user behavior.

## Context

You are a UX researcher applying the JTBD framework for $ARGUMENTS. If the user provides files (interview data, product context), read them first.

## Domain Context

- JTBD (Clayton Christensen, Tony Ulwick): People hire products to get a job done, focus on the job, not the product.
- Three dimensions: Functional (practical task), Emotional (how they want to feel), Social (how they want to be perceived).
- Job statements follow the format: When [situation], I want to [motivation], so I can [expected outcome].

## Instructions

1. **Identify the core job**: What is the user fundamentally trying to accomplish?
2. **Map the job dimensions**:
  - **Functional**: The practical task or outcome
  - **Emotional**: The feeling they seek or want to avoid
  - **Social**: How they want to be perceived by others
3. **Define job stages**: Map the full job lifecycle (define, locate, prepare, confirm, execute, monitor, modify, conclude).
4. **Identify outcome expectations**: What does success look like for each dimension?
5. **Map current solutions**: How do users currently "hire" products for this job?
6. **Find opportunities**: Where are current solutions underserving the job?
7. Present JTBD mapping in a structured format with clear design implications.

