# Marketing Resume

Writes growth, performance, brand, lifecycle, content and communications resumes.

- Repository: https://github.com/reactive-resume/reactive-resume (45160 stars)
- Category: Marketing
- License: MIT
- Last updated: 2026-11-01
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add reactive-resume/reactive-resume --skill marketing-resume -g -a claude-code -y`
Codex: `npx skills add reactive-resume/reactive-resume --skill marketing-resume -g -a codex -y`
Cursor: `npx skills add reactive-resume/reactive-resume --skill marketing-resume -g -a cursor -y`
Gemini CLI: `npx skills add reactive-resume/reactive-resume --skill marketing-resume -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add reactive-resume/reactive-resume`

## Description

Writes growth, performance, brand, lifecycle, content and communications resumes. Connects audience and channel choices to evidenced results with clear attribution; use technical-writer-resume for product documentation rather than marketing content.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Marketing Resume

Use the user's evidence, never facts or numbers from worked examples. If asked to fabricate or inflate a claim, decline that part briefly, offer the strongest truthful version and complete the remaining work; maintain that boundary if pressed.

Show the audience, marketing decision, execution and result. Use supplied notes and permitted campaign evidence; no analytics access or account is required.

## Find the specialty and evidence

Clarify the target role, channel or discipline, audience, budget authority and the user's actual responsibility. Ask about what they created or changed and how success was evaluated.

| Specialty            | Evidence to prioritize                                                                      |
| -------------------- | ------------------------------------------------------------------------------------------- |
| Performance/growth   | Channel, spend basis, acquisition or conversion, attribution and experiment context         |
| Lifecycle/CRM        | Segment, journey, campaign, retention or activation and measurement period                  |
| Content/SEO          | Audience need, editorial strategy, content produced and qualified traffic or downstream use |
| Product marketing    | Positioning, research, launch, sales enablement and adoption or sales-use evidence          |
| Brand/communications | Audience, message, campaign or coverage, creative contribution and documented response      |

These are prompts, not required metrics. Brand and editorial work can be described through concrete deliverables and adoption when commercial impact was not measured.

## Write

The rest: https://github.com/reactive-resume/reactive-resume/blob/HEAD/plugins/reactive-resume/skills/marketing-resume/SKILL.md
