Skills

Ig Hook Extractor

Reverse-engineer the hook from a viral Instagram Reel or carousel, given a URL or a...

Install

npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -g -a claude-code -y
Category
Writing
Updated
8d ago
License
MIT
Context cost
Lightabout 1,126 tokens
Runs scripts
No, instructions only

What it does

Reverse-engineer the hook from a viral Instagram Reel or carousel, given a URL or a pasted caption. Identifies which of the 10 canonical 2026 formulas it uses (number-first, contrarian, relatable, confession, listicle, before/after, myth-buster, framework, pattern-interrupt Reel, how-I Reel), explains why it worked, names the primary goal, and returns a blank template mapped to your topic. Use to learn from a post you admire. Not for writing your own (use ig-caption-writer or ig-carousel-planner).

Instagram Hook Extractor

Paste a viral Reel or carousel URL (or the caption text). Get back: which hook formula it uses, the exact structure, why it worked, the primary goal it chased, and a blank template you can fill with your own voice.

When to use

  • User finds a viral Reel or carousel they want to study
  • User wants to replicate a specific creator's pattern
  • Before ig-caption-writer or ig-carousel-planner, to seed a draft with a proven shape

Input

An Instagram URL (/p/, /reel/, or a profile) or pasted caption + slide text. This bundle has no built-in Instagram reader, so for a URL the skill asks the user to paste the caption (and the on-image slide text for a carousel, or a quick description of the Reel's first 3 seconds).

Output

  • Formula identified (IG1-IG10 from ../../references/hook-formulas.md) with a confidence score
  • Surface: single image, carousel, or Reel, and why that surface fit the idea
  • Structural breakdown:
    • The hook (caption first 125 chars / carousel slide 1 / Reel first 3 seconds)
    • Body architecture (per-slide roles for a carousel; beat order for a Reel)
    • The close (what earns the save, send, or follow)
    • Reaction-triggering devices (numbers, named entities, the open loop)
  • Primary goal the original chased (saves / shares / comments / follows)
  • Why it worked psychologically and algorithmically
  • Blank template with {slot} markers matched to the original, ready for the user's topic
  • Cautions: anything in the original that would fail a 2026 audit (em dashes over the cap, an AI-vocab cluster, 30 hashtags, mixed media)

Steps

Read the whole SKILL.md on GitHub

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