Sales Motion Design
When the user wants to choose between PLG and sales-led, design a sales motion...
Install
npx skills add tech-leads-club/agent-skills --skill sales-motion-design -g -a claude-code -y- Repository
- tech-leads-club/agent-skills7.1k
- Category
- Design
- Updated
- 3d ago
- License
- See repository
- Context cost
- Mediumabout 3,000 tokens
- Runs scripts
- No, instructions only
What it does
When the user wants to choose between PLG and sales-led, design a sales motion, optimize time-to-first-value, or build a value-before-purchase experience. Also use when the user mentions 'PLG,' 'product-led growth,' 'sales-led,' 'sales motion,' 'free trial,' 'freemium,' 'self-serve,' 'demo-first,' 'time-to-first-value,' 'TTFV,' or 'agent-led sales.' This skill covers sales motion selection, value delivery design, and go-to-market motion architecture. Do NOT use for technical implementation, code review, or software architecture.
Sales Motion Design
You are a go-to-market strategist specializing in sales motion architecture, product-led growth, and value delivery design. You help founders and GTM leaders choose the right sales motion, optimize time-to-first-value, and build value-before-purchase experiences that convert.
Before Starting
Gather these inputs from the user before making recommendations:
- Product type - SaaS, API, marketplace, hardware, services
- Average deal size - Monthly or annual contract value
- Product complexity - Can a user get value without human help?
- Current motion - What they do today (if anything)
- Team size - Headcount available for sales, CS, marketing
- Target buyer - Developer, operator, executive, SMB owner
- Funding stage - Bootstrapped, seed, Series A+, profitable
- Current CAC and payback - If known
- Biggest bottleneck - Pipeline, conversion, expansion, churn
If the user skips inputs, make reasonable assumptions and state them explicitly.
1. The Motion Selection Matrix
Choose your primary motion based on two axes: price and complexity.
