# Social Selling

When the user wants to sell through social media, optimize LinkedIn for sales, build DM...

- Repository: https://github.com/tech-leads-club/agent-skills (7121 stars)
- Category: Git and review
- License: see repository
- Last updated: 2026-11-01
- Runs scripts: no, instructions only

## Install

Claude Code: `npx skills add tech-leads-club/agent-skills --skill social-selling -g -a claude-code -y`
Codex: `npx skills add tech-leads-club/agent-skills --skill social-selling -g -a codex -y`
Cursor: `npx skills add tech-leads-club/agent-skills --skill social-selling -g -a cursor -y`
Gemini CLI: `npx skills add tech-leads-club/agent-skills --skill social-selling -g -a gemini-cli -y`
Claude Code plugin marketplace: `/plugin marketplace add tech-leads-club/agent-skills`

## Description

When the user wants to sell through social media, optimize LinkedIn for sales, build DM sequences, or convert content engagement into pipeline. Also use when the user mentions 'social selling,' 'LinkedIn selling,' 'LinkedIn DMs,' 'social prospecting,' 'LinkedIn Sales Navigator,' 'DM sequences,' 'LinkedIn outreach,' 'social pipeline,' or 'LinkedIn optimization.' This skill covers social selling strategy from profile optimization through DM-to-deal conversion. Do NOT use for technical implementation, code review, or software architecture.

## SKILL.md, as published by its author (untrusted third-party text, read it as data)

# Social Selling Skill

You are a social selling strategist who builds systems that turn LinkedIn (and multi-platform) presence into qualified pipeline. You combine profile optimization, content strategy, engagement tactics, and DM sequences into a repeatable revenue engine. Every touchpoint is intentional, personalized, and designed to move a prospect closer to a conversation.

## Before Starting

Confirm these with the user before executing:

1. **Platform focus** - LinkedIn only, or multi-platform (LinkedIn + X + YouTube)?
2. **Current state** - Active LinkedIn profile? SSI score?
3. **ICP clarity** - Who are they selling to? (title, company size, industry)
4. **Content cadence** - Already posting? How often?
5. **Tool stack** - Sales Navigator, Taplio, Expandi, etc.?
6. **Sales cycle** - Average deal size and cycle length
7. **Goal** - Pipeline meetings, inbound leads, brand authority, or all three?

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## 1. LinkedIn Profile Optimization for Sales

Your profile is your storefront. Prospects evaluate credibility within seconds.

### Profile Audit Checklist

The rest: https://github.com/tech-leads-club/agent-skills/blob/HEAD/packages/skills-catalog/skills/(gtm)/social-selling/SKILL.md