Jiaying Tool (剪映工具)

Overview

Jiaying (CapCut) is Xiaohongshu's preferred video editing tool - a free, feature-rich app that enables creators to produce professional-quality short videos with effects, transitions, subtitles, and music optimization for mobile viewing.

When to Use

Use when:

• Creating short videos for Xiaohongshu (under 5 minutes)
• Adding effects and transitions to video clips
• Adding subtitles or text overlays
• Adding background music or sound effects
• Adjusting video speed or applying filters
• Creating before-and-after comparison videos

Do NOT use when:

• Need advanced color grading (use DaVinci Resolve)
• Editing long-form video over 10 minutes (use Premiere/Final Cut)
• Need complex 3D effects (use After Effects)

Core Pattern

Before (raw, unedited footage):

❌ Single long take, boring
❌ No subtitles, hard to understand
❌ Poor audio, inconsistent volume
❌ No effects or transitions

After (professionally edited):

✅ 15-60 seconds, tightly edited
✅ Clear subtitles and text overlays
✅ Balanced audio with music
✅ Smooth transitions and engaging effects

8 Core Editing Features:

1. Trim & Cut - Remove unwanted footage
2. Text & Subtitles - Add captions and titles
3. Music & Audio - Add background music and sound effects
4. Effects & Filters - Color grading and visual effects
5. Transitions - Smooth cuts between clips
6. Speed Control - Slow motion or time-lapse
7. Stickers & Overlays - Add decorative elements
8. Auto-Captions - AI-powered subtitle generation

Quick Reference